30 Best Shark Tank India Products & Brands to Watch in 2026 

Shark Tank India has emerged as a highly impactful platform for Indian startups, providing startups with a chance to showcase their ideas, products, and models in front of a panel of investors that are referred to as Sharks. The show has showcased many different innovative brands in categories such as fashion, food, beauty, technology, lifestyle, home decoration, and consumer goods since its inception. 

One of the reasons why Shark Tank India is so fascinating is because the brands showcased in the show have gone through a lot of development post-showcase, either by developing new product lines, expanding into new markets, increasing revenues, enhancing their retail footprint, or introducing brand-new product lines. 

This guide covers some of the most amazing Shark Tank India products and brands based on innovation, consumer impact, and success. It covers not only the product line showcased on Shark Tank India but also how they have fared since then. 

30 Best Shark Tank India Products & Brands 

Many businesses and startups come to Shark Tank India to pitch their products or services. However, not everyone gets the funding from Sharks. So, here is the list of 30 Shark Tank’s most successful products.

Snitch

Snitch is a men’s fashion brand, which was started by Siddarth Dungarwal in 2019. Initially, the business was done through the B2B model. The business then shifted to the D2C model after the outbreak of the COVID-19 pandemic. The fact that the brand focused on the modern men’s fashion helped the company gain many customers as well as receive much recognition after making an appearance on Shark Tank India Season 2. 

After the appearance of Snitch on Shark Tank, the company has seen massive growth and currently stands out as one of the most successful businesses on the show. According to recent news, the business raised about ₹278 crore in 2025, while FY25 earnings surpassed ₹500 crore. FY26 operating revenue for the business stood at approximately ₹900 crore. 

Moreover, the business has been growing through the expansion in the offline markets. This includes the acquisition of women’s fashion brand Berrylush in July 2026. 

Shark Tank Deal: ₹1.5 crore for 1.5% equity 

Sharks Who Invested: Vineeta Singh, Namita Thapar, Peyush Bansal, Aman Gupta and Anupam Mittal 

Shark Tank Season: 2 

Where is the brand now? Snitch has evolved from a promising Shark Tank fashion startup into one of the show’s notable success stories, with a rapidly expanding online and offline presence. 

Bummer

Bummer is a D2C brand that manufactures innerwear and was established by Sulay Lavsi in 2020. The company caters to innerwear that is light-weight, comfortable and sustainable in nature. Their collection consists of colorful and bold designs along with soft fabrics.  

Bummer has attracted a lot of attention after featuring on Shark Tank India and managed to get funding from other leading investors too.  

Deal Made on Shark Tank: INR 75 lacs for 7.5% equity  

Sharks who invested: Namita Thapar and Aman Gupta  

Season of Shark Tank: 1  

What happened after Shark Tank? Bummer remains an active consumer-oriented innerwear & apparel brand. 

Nuutjob

Nuutjob is a male grooming line founded by two sisters, Ananya Maloo and Anushree Maloo in the year 2021. Nuutjob products were established with the intention of serving a commonly neglected area of male personal hygiene. 

The product range comprises intimate cleansers, deodorants, intimate moisturizers, fragrances and many other personal care products. Nuutjob claims that its products are formulated without being cruel and without parabens and sulfates. 

Shark Tank Deal: ₹25 lakh for 20% equity 

Sharks Who Invested: Namita Thapar, Aman Gupta and Peyush Bansal 

Shark Tank Season: 1 

Where is the brand now? Nuutjob remains a notable example of a niche personal-care brand that used Shark Tank to increase awareness. Its current business information should be checked periodically as the brand continues to evolve. 

Skippi Ice Pops

Skippi Ice Pops is an ice pop brand headquartered in Hyderabad, founded by Ravi and Anuja Kabra. The company makes ice pops from natural products and presents different varieties of the product in a number of tastes. 

This particular brand has become one of the first success stories in Shark Tank India after appearing in Season 1. 

Deal in Shark Tank: ₹1 crore for 15% equity 

Investing Sharks: Aman Gupta, Ashneer Grover, Anupam Mittal, Namita Thapar and Vineeta Singh   

Season of Shark Tank: 1   

Where is the brand now? Skippi is still functioning within the segment of frozen desserts and is one of the known consumer brands that appeared during Season 1 of Shark Tank India. 

Zoff 

Zoff is a D2C food brand that was launched in 2018 by two brothers Akash and Ashish Agrawal. The company deals with spices and uses cool grinding technology to process spices under control temperature conditions.   

Furthermore, the brand makes use of multi-layer packaging in order to ensure the freshness of spices.  

Deal in Shark Tank: ₹1 crore for 1.25% equity   

Investing Shark: Aman Gupta   

Season of Shark Tank: 2   

Where is the brand now? Zoff still grows in online marketplaces and in the segment of packaged spices.  

Hammer

Hammer is a D2C and FMEG brand in India that was founded in 2019 by Rohit Nandwani. The brand produces wireless earphones, headsets, smart watches, electric toothbrushes, etc. 

Deal Made on Shark Tank: ₹1 crore for 40% equity  

Shark who invested: Aman Gupta  

Season of Shark Tank: 1  

What has become of the brand since then? Hammer is still in business under the consumer electronics and smart accessories. The deal details of Hammer can be crosschecked before publishing against the original deal/episode.  

BeyondSnack

It is a snacks brand from the state of Kerala, started in 2020 by Manas Madhu, Gautam Raghuraman, and Jyoti Rajguru. The brand became famous because of its unique banana chips that use bananas grown in the state of Kerala.  

Well, much has changed from the brand after being featured on the Shark Tank.  

In July 2026, the brand brought out two new ranges: 

Beyond Snack ZERO 

• Zero palm oil 

• Zero preservatives 

• Zero added colour 

• Zero added refined sugar 

• Original Style, Peri Peri and Salt & Black Pepper flavours 

• Available in 50g packs priced at ₹50 

Beyond Snack VIBE 

• Vertical-cut banana chips 

• Masala Mingle flavour 

• Positioned around party and sharing occasions 

The new products are being sold through quick-commerce platforms and premium retail outlets. 

Shark Tank Deal: ₹50 lakh for 2.5% equity 

Sharks Who Invested: Aman Gupta and Ashneer Grover 

Shark Tank Season: 1 

Where is the brand now? Beyond Snack has developed from a premium banana-chip startup into a broader packaged-snacking brand with an expanding product portfolio. 

CosIQ

CosIQ is a skincare brand that was founded by Kanika Talwar and Angad Talwar in 2021. CosIQ is primarily a molecular skincare brand that makes skincare formulations according to consumer needs. 

The founders took enough time to conduct research before launching their brand 

Shark Tank Deal: ₹50 lakh for 25% equity 

Sharks Who Invested: Anupam Mittal and Vineeta Singh 

Shark Tank Season: 1 

Where is the brand now? CosIQ continues to operate in the science-led skincare category and has built its identity around targeted formulations and accessible skincare. 

Namhya Food

Namhya Food is owned by Ridhima Arora and is an Ayurvedic food company based in Jammu. Namhya Food’s product range consists of Ayurvedic tea, healthy snacks, instant breakfast products, Kashmiri saffron, and others. 

Namhya Foods strives for preventive wellness using Ayurvedic foods and ingredients. 

Shark Tank Deal: ₹50 lakh equity + ₹50 lakh debt 

Shark Who Invested: Aman Gupta 

Shark Tank Season: 1 

Where is the brand now? Namhya Food continues to operate in the Ayurvedic food and wellness category. Its current business and deal structure should be verified against the latest company information before publication. 

Sharma Ji Ka Atta

Sharma Ji Ka Atta was established by Sangeeta and Prabhakar Sharma in 2015. The product range mainly consists of freshly ground flour, with a focus on offering tailor-made flour to its consumers.  

It also offers various types of flours, cold pressed oils, and premixes in its product range. 

Shark Tank Deal: ₹40 lakh for 20% equity 

Shark Who Invested: Anupam Mittal 

Shark Tank Season: 2 

Where is the brand now? Sharma Ji Ka Atta continues to operate in the fresh flour and food-products category. Current business information should be verified before adding specific 2026 performance claims. 

Beyond Water

Beyond Water is a liquid water-enhancer brand founded by Devang and Shachi Singhania in 2021. Its products are designed to add flavour and electrolytes to water in a convenient format. 

Shark Tank Deal: ₹75 lakh for 15% equity 

Sharks Who Invested: Namita Thapar and Aman Gupta 

Shark Tank Season: 1 

Where is the brand now? Beyond Water continues to operate in the beverage and hydration category, offering convenient water-enhancement products. 

Blue Tea

Blue Tea is an herbal tea company established by two founders – Sunil Saha and Nitesh Singh. The company makes use of dried herbs to make tea products and has carved out an image for itself as a company that deals with herbal and health-based drinks. 

Moreover, Blue Tea has collaborated with female farmers to a large extent and also has operations outside India. 

Blue Tea has made rapid progress post appearance in Shark Tank. Reports suggest that Blue Tea FY 2024-25 revenues have seen a lot of variation based on the time frame and metric, but the company’s current run rate is approximately ₹80-85 crore. The company is aiming for a ₹100 crore run rate and has operations in 11 countries. 

The brand has also reportedly entered the top 10 tea brands in the US. 

Shark Tank Deal: ₹50 lakh for 3% equity + ₹25 lakh debt at 12% 

Shark Who Invested: Aman Gupta 

Shark Tank Season: 2 

Where is the brand now? Blue Tea has evolved into an international herbal-tea brand with ambitions to cross the ₹100 crore annual run rate. 

The Sass Bar

The Sass Bar was founded by Rishika Nayak Shetty in 2021. The company creates handmade soaps designed to resemble desserts and other visually distinctive products. 

The brand focuses on handmade, vegan and cruelty-free personal-care products. 

Shark Tank Deal: ₹50 lakh for 35% equity 

Sharks Who Invested: Anupam Mittal and Ghazal Alagh 

Shark Tank Season: 1 

Where is the brand now? The Sass Bar continues to operate in the personal-care category. Its current business portfolio should be checked before adding specific 2026 performance figures. 

Altor Smart Mobility

Altor Smart Mobility was founded in 2018 by Shamik Guha, Sayan Tapadar, Muhammad Bilal Shakil, and Anirban Datta Gupta.  

The company specializes in the creation of smart helmets that provide both rider protection and technological integration. The firm’s products feature connectivity and smart technologies among others. 

Shark Tank Deal: ₹50 lakh for 7% equity 

Sharks Who Invested: Namita Thapar and Aman Gupta 

Shark Tank Season: 1 

Where is the brand now? Altor continues to operate in the smart-mobility and road-safety space. 

Ariro Toys

Ariro Toys is an Indian Montessori toy brand created by Nisha and Vasanth. Ariro was inspired by the founders’ quest to find a wooden teether for their baby girl. 

The range of products offered by the firm includes teethers, puzzles, rattles, stacking, balancing, push & pull, jungle gym, and Montessori furniture. 

Shark Tank Deal: ₹50 lakh for 10% equity 

Sharks Who Invested: Aman Gupta and Peyush Bansal 

Shark Tank Season: 1 

Where is the brand now? Ariro continues to focus on wooden, handcrafted and Montessori-inspired products for children. 

Auli Lifestyle 

Auli Lifestyle is an organically formulated skincare brand established in 2017 by Aishwarya and Ardhendu Biswas.The company integrates ayurveda knowledge with skincare products. 

Product range of the brand encompasses Ayurveda-based skincare products, serums, moisturizers, face care products and others. 

Shark Tank Deal: ₹75 lakh for 15% equity 

Shark Who Invested: Namita Thapar 

Shark Tank Season: 1 

Where is the brand now? Auli Lifestyle remains operational in 2026 and continues to operate in the Ayurvedic and natural skincare segment. 

Bamboo India

Bamboo India was started by Ashwini and Yogesh Shinde in 2016. This brand specializes in manufacturing sustainable bamboo items in place of plastic items.  

Its recognition was due to the production of bamboo toothbrushes, but now it also manufactures other sustainable items apart from toothbrushes. 

Shark Tank Deal: ₹50 lakh for 3.5% equity + ₹30 lakh debt 

Sharks Who Invested: Ashneer Grover and Anupam Mittal 

Shark Tank Season: 1 

Where is the brand now? Bamboo India continues to build its sustainable-product portfolio and is positioned as an eco-friendly alternative to conventional plastic products. 

Nestroots

Nestroots is a brand of home decoration and lifestyle started in 2016 by Chhavi Singh and Shekhar Godiyal. It includes furniture, kitchen & dining, decor, serveware, tableware, barware and furnishings in its product range.  

Status: Active; Shark Tank India Collection 

Shark Tank Deal: ₹50 lakh for 2% equity 

Shark Who Invested: Namita Thapar 

Shark Tank Season: 2 

What happened afterwards? The brand is continuing to add to its home, lifestyle and furnishings line-up. It is active on online market places and their platform. 

Nish Hair

This hair brand was launched by Payal Gulati in 2017 with an aim to demystify conversations about hair loss. The product range includes human hair extensions, hair toppers, etc. 

Their products come in various sizes, textures, styles.  

Shark Tank Deal: ₹1 crore for 2% equity 

Shark Who Invested: Amit Jain 

Shark Tank Season: 2 

Where is the brand now? The brand continues to run in the hair extension and hair enhancement segment. 

Perfora

Perfora is an oral care brand established by Jatan Bawa and Tushar Khurana. This company integrates technology and design into ordinary oral care products. 

 The portfolio of this company has diversified from its initial electric toothbrushes and teeth whitening products and includes more variety of oral care products.  

Shark Tank Deal: ₹80 lakh for 2.5% equity 

Investing Sharks: Peyush Bansal, Namita Thapar and Vineeta Singh 

Season of Shark Tank: 2  

What happened after the show? Perfora keeps diversifying its oral care products portfolio and distribution channel. 

Allter

Allter was founded by Surbhi Gupta and Arnav Gupta with a focus on developing eco-friendly diapers. The brand was created around the need for alternatives to conventional disposable diapers. 

Shark Tank Deal: ₹1 crore for 4% equity 

Sharks Who Invested: Aman Gupta, Anupam Mittal and Ritesh Agarwal 

Shark Tank Season: 3 

Where is the brand now? Allter’s current product portfolio and business status should be verified against its latest company information before adding detailed 2026 claims. 

Lea Clothing Co.

Lea Clothing Co. was founded by mother-daughter duo Kriti Aneja and Lavanya Aneja. The brand focuses on inclusive sizing designed around Indian body types. 

Its sizing extends from XL to 5XL, while its sister brands include Saanjh by Lea for ethnic wear and Lange by Lea for swimwear and lingerie. 

Shark Tank Deal: ₹1 crore for 4% equity + 2% royalty until ₹1.5 crore is recouped 

Sharks Who Invested: Anupam Mittal, Azhar Iqubal, Namita Thapar and Vineeta Singh 

Shark Tank Season: 3 

Where is the brand now? Lea remains active and continues to offer inclusive sizing across multiple fashion categories. 

Ghar Soaps

Ghar Soaps was founded by Sayyam and Sunny Jain. The brand combines traditional Ayurvedic concepts with modern skincare formulations. 

Since its Shark Tank appearance, the company has significantly expanded its product portfolio. 

Its current range includes: 

• Magic Soap 

• Magic Face Wash 

• Magic Sunscreen SPF 50+ PA++++ 

• Magic Moisturising Cream 

• Magic Peeling Gel 

• Kojic Acid & Turmeric Face Wash 

• Body-care products 

The company’s Magic Soap page currently shows more than 10 lakh units sold. 

Shark Tank Deal: ₹60 lakh for 4% equity 

Shark Who Invested: Aman Gupta 

Shark Tank Season: 2 

Where is the brand now? Ghar Soaps has evolved from a primarily soap-focused brand into a broader skincare and personal-care company. 

Isak Fragrances

ISAK Fragrances was established by Vidushi Vijayvergiya and is built around India’s traditional perfumery heritage. 

While the brand was originally presented primarily as a perfume company, its current portfolio is considerably broader. 

It now includes: 

• Perfumes 

• Attars 

• Home fragrances 

• Discovery packs 

• Gift kits 

• Make-your-own perfume kits 

• B2B fragrance solutions 

The brand continues to highlight India’s traditional fragrance-making heritage while serving both individual consumers and businesses. 

Shark Tank Deal: ₹50 lakh for 50% equity 

Shark Who Invested: Peyush Bansal 

Shark Tank Season: 1 

Get-A-Whey

Get-A-Whey is a health-focused ice-cream brand founded by siblings Jash Shah and Pashmi Shah Agarwal along with their mother, Jimmy Shah. 

The brand became known for incorporating whey protein into its ice creams and offering products positioned toward health-conscious consumers. 

Shark Tank Deal: ₹1 crore for 15% equity 

Sharks Who Invested: Ashneer Grover, Aman Gupta and Vineeta Singh 

Shark Tank Season: 1 

Where is the brand now? Get-A-Whey continues to operate in the better-for-you frozen-dessert category. Its current product and business portfolio should be checked before adding specific 2026 claims. 

The Cinnamon Kitchen

The Cinnamon Kitchen is an organic and plant-based bakery founded by Priyasha Saluja in 2019. Its portfolio includes spreads, snacks, cookies, breads and other plant-based treats. 

The brand focuses on organic, gluten-free and plant-based products. 

Shark Tank Deal: ₹60 lakh for 5% equity 

Shark Who Invested: Aman Gupta 

Shark Tank Season: 3 

Where is the brand now? The Cinnamon Kitchen continues to operate in the plant-based food and bakery category. Current business information should be verified before publication. 

Blix

Blix is a toy-manufacturing startup founded by Abbas Gabajiwala in 2016. The company focuses on educational toys designed to encourage learning, creativity and problem-solving. 

Its product categories include robotics sets, spare parts, STEM toys and other educational products. 

Shark Tank Deal: ₹80 lakh for 4% equity 

Sharks Who Invested: Aman Gupta and Ritesh Agarwal 

Shark Tank Season: 3 

Where is the brand now? Blix continues to operate in the educational and STEM-toy category. Its current product and business status should be verified before adding further claims. 

Jhaji Store

Jhaji Store is an online marketplace that brings together products across lifestyle, home essentials and other consumer categories. The platform focuses on curating products from emerging as well as established brands. 

Shark Tank Deal: ₹85 lakh for 8.45% equity 

Sharks Who Invested: Namita Thapar and Vineeta Singh 

Shark Tank Season: 2 

Where is the brand now? Jhaji Store’s current business status should be verified against the latest available company information before publication. 

Malaki

Malaki is an online marketplace founded by Ashish Bhatiya and Mohit Bhatiya. The platform focuses on premium products across fashion, lifestyle, wellness, home décor and other categories. 

Shark Tank Deal: ₹50 lakh for 3% equity 

Sharks Who Invested: Aman Gupta and Peyush Bansal 

Shark Tank Season: 2 

Where is the brand now? Malaki’s current operations and product portfolio should be verified against its latest business information. 

Patilkaki

Patil Kaki is a Maharashtra-based food brand associated with traditional Maharashtrian snacks. The brand focuses on bringing regional flavours to a wider consumer market while expanding its availability through online and offline channels. 

Shark Tank Deal: ₹40 lakh for 4% equity 

Sharks Who Invested: Anupam Mittal and Peyush Bansal 

Shark Tank Season: 2 

Where is the brand now? Patil Kaki continues to represent traditional Maharashtrian snacks and has worked toward expanding its product range and market availability. 

Conclusion

Shark Tank India has introduced audiences to hundreds of entrepreneurs and businesses, but some brands have stood out because of their products, innovation and ability to grow after appearing on the show. 

Brands such as Snitch, Blue Tea, Beyond Snack, Ghar Soaps, Nestroots, Perfora and Auli Lifestyle demonstrate how Shark Tank exposure can be followed by product expansion, new markets and stronger consumer recognition. 

However, a Shark Tank appearance is only the beginning. Building a successful consumer brand also requires strong product development, marketing, customer experience, inventory management and reliable delivery. 

For D2C and e-commerce brands, logistics becomes especially important as order volumes increase. A reliable shipping infrastructure can help businesses manage multiple courier partners, track shipments, handle NDRs, automate shipping processes and improve the overall customer experience. 

If you are an e-commerce business looking for a hassle-free logistics solution, Bigship can help streamline your shipping operations with multiple courier options, automated shipping tasks, order management and other shipping tools. 

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